Public Relations Account Supervisor/Social Media Strategist
SUMMARY
Marcus Thomas is seeking an exceptional public relations professional to drive strategic thinking across social media marketing and public relations channels. This is a unique opportunity that blends high-level issues management/corporate positioning with social media marketing for a Fortune 100 consumer products company.
The right person to join our team of relationship builders will be an unabashed social media junkie who possesses strong public relations skills. We are looking specifically for someone with exceptional writing ability and demonstrated issues management, national media relations and high-level message development experience.
RESPONSIBILITIES
o Create and execute smart social media strategies that support business, marketing and communication objectives.
o Develop key and appropriate messaging on behalf of our clients; generate awareness through social media and online communities, identify corporate positioning opportunities.
o Create and maintain relationships with industry bloggers and other key online influencers.
o Recommend and put into action relevant social media techniques, processes and tools to improve outcomes and efficiency. Present and defend ideas to clients in a polished, professional manner.
o Quickly and appropriately manage and respond to issues as they arise.
o Monitor and analyze results of social media using a variety of measurement tools.
o Keep on top of new and emerging trends in social media, including sites, applications and tools – proactively report on these to the agency and its clients.
o Experiment with innovative and alternative ways to leverage social media activities continually bring new ideas to the table.
o Complete a variety of writing assignments, including content for social spaces.
o Design and implement media relations programs.
o Maintain regular client contact. Respond to questions/issues quickly, honestly and completely.
o Manage accounts and projects flawlessly, including preparation of status and billing reports and other routine communications.
o Work collaboratively and effectively with all agency disciplines, including strategic services, creative, media, production and interactive.
REQUIREMENTS
o Bachelor’s degree in public relations, journalism, English or other related field.
o Minimum five to seven years’ experience in public relations or corporate communications. Experience in issues/crisis management and national media relations is critical. Agency experience preferred.
o Proven success implementing social media campaigns for a major brand, social or public affairs organization.
o Heavy user of social media – actively participate in a variety of online communities including Facebook and Twitter. And command a solid understanding of the entire social media universe, including YouTube, Flickr, LinkedIn, Wikis and feed marketing.
o Clear, articulate communicator who can speak the language of bloggers and understand their analytics.
o As a strategic thinker, possess a broad understanding of marketing communications. Must be able to see the bigger picture and how social media and other communications strategies fit into a campaign.
o Confidence, integrity and professionalism, which are necessary to represent the agency to its client(s) and prospects, clearly and concisely. Must be able to think on your feet.
o Ability to take direction and manage multiple tasks in a fast-paced, deadline-sensitive environment. Must be comfortable with changing priorities at the last minute.
o An absolute passion to produce great solutions for our clients.
TO BE CONSIDERED FOR ANY FULL-TIME OPPORTUNITY:
Tweet me. Then send your resume, salary history, three of your strongest writing samples, along with some demonstration of your social media activity to the contact below.
Lori Pennica Hedrick
Marcus Thomas LLC
24865 Emery Road, Highlands Business Park
Cleveland, Ohio 44128
create@marcusthomasllc.com